How to Use Personalization Parameters


Personalization parameters are a fun, easy way you can help your parishes personalization content copy without giving them extra work.

Personalization parameters are phrases that are commonly used in parish social media. Currently, the following personalization parameters are available to use inside of Catholic Social Media.

  • Organization Informal Name
  • Organization Formal Name
  • Pastor Name
  • Weekend Mass Days and Times
  • Weekday Mass Days and Times
  • Website URL

When a parish connects their social media accounts to the Catholic Social Media platform, they are prompted to fill these in with their own information...

That way, when you insert one of these parameters in your content, it will automatically be replaced for the parish with whatever they input.

To utilize these while creating social media content, just click the "Select Parameter" dropdown above the copy text box and click the one you want.